Anyone who’s ever tried building an online business is well aware of the risks associated with the marketing of their site. No matter how much time or money you put into it you can never be certain that your profits will really increase. The only thing you can truly count on is that it’s going to cost money, whether it’s for search engine optimization services or pay per click campaigns or any other type of meaningful advertising. SEO companies typically charge a monthly fee for their services and these fees can range from many hundreds to even thousands of dollars and you’ll be having to shell out this money from day 1, long before you will see any benefit. Here then is a thought you might like to ponder, an idea of sorts that that might help you to obtain the services of an seo expert without having to risk too much (or any) of your money in the beginning stages.

I’m speaking of using a partnership percentage or commission based pay option as compensation for your SEO specialist instead of cash upfront. What this means is that the SEO specialist would agree to take on your project and be paid a commission or revenue percentage of what your website makes in sales revenue. This can be set up in many different ways and might be based upon either total sales or only profits. When you would have to begin paying the commissions is another aspect that can be negotiated, but having some predetermined SEO related goal or event that triggers the payments might be a good idea.

If your website is brand new and has no previous sales records for the SEO company to rely upon this can be a tough sell to most of the people you will be contacting. If this is the case then they will need to be convinced of your product’s potential as well as the overall quality of the website you are selling from. If the website looks as though it was built on someone’s kitchen table and you have a ton of competitors selling the same exact product or service you’re bound to have a very rough go at it. But, if you are truly offering something of good value on a well structured platform and you are willing to make an SEO worker a generous enough offer then there’s a solid chance that a little bit of hard work and determination will pay off. You have nothing to lose for at least trying except some time and effort here.

Common sense tells us that in a situation such as this it may be necessary to seek out SEO individuals who are either out of work or trying to start their own SEO company. Looking for newly registered domains in the SEO field may be a good place to get started. The amount of competition for your keywords and phrases will likely dictate the amount of experience your project will require of your SEO specialist so don’t immediately discount someone who might be a tad green if your key phrases show up with under a million hits. SEO science is not rocket science and even someone with less than a year’s worth of experience under their belt can likely be of great help to a new startup website. Don’t forget that if even if they don’t attain the exact results you were hoping for then this would mean you’ll end up paying them less money. The better the result, the better the paycheck for both parties involved.

One good place to begin your search would be the search engines themselves. Try to seek out a few sites that are listed very low or far back for the popular search terms in the search pages, then do a “whois” check to see how old their domain names are and try calling some of the newer ones who might not have a large clientele built up yet. Although this technique will surely require some leg work and patience it’s an absolutely workable solution, especially in poor economic times, and is a viable option that any commercial website owner who’s in need of some marketing help in today’s climate should really try to explore.

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